TaylorMade Rolls Out New TP5 and TP5x Golf Balls

Reengineered With Speed-Layer System For More Speed
taylormade tp5 and tp5x

TaylorMade has announced the release of its “significantly enhanced” 2019 TP5 and TP5x golf ball models highlighted by its new High-Flex Material. Research into driver and ball interaction at the moment of impact along with the development of a new material (HFM) has, says Eric Loper, Director of Golf Ball R&D, “given us the ability to more Read more…

FlightScope mevo Personal Launch Monitor

holiday gift guide 2017 memo

Never thought I’d utter these words, but here goes: It’s time to give your golf game over to the little silver dot. You heard that right: It’s time to embrace the tiny, reflective, circular sticker at the heart of the FlightScope mevo personal launch monitor, because when applied to a golf ball, placed on the Read more…

Miura Clubfitting, Custom Sales Available Online

New Site Allows Direct-To-Consumer Customizing
miura clubfitting graphic

Legendary club maker Miura Golf announced that it now offers fully assembled premium golf clubs directly to golfers from its website, miuragolf.com. Miura’s groundbreaking new e-commerce platform, launched over Thanksgiving weekend, allows golfers to pair Miura’s highest quality forged steel club heads with matching shafts and grips from some of the game’s top manufacturers for a Read more…

Cobra To Unveil King F9 At PGA Show

Cobra Puma Golf announced its plans for the 2019 PGA Merchandise Show, Jan. 22-25, 2019 in Orlando, Florida, with a larger presence than ever before at the Orange County Convention Center. The company will showcase its latest offerings including the new King F9 family, featuring Speedback Technology, a revolutionary advancement in aerodynamics and low center Read more…

Seven Dreamers Shaft Is Custom-Fitted Perfection

seven dreamers shafts

Seven Dreamers Laboratories calls its Seven Dreamers Shaft the world’s most advanced and expensive golf club shaft. The process behind the shaft’s production, known as autoclaving, is traditionally used in manufacturing high-precision carbon products and helps the carbon fiber retain its quality without adding “unnecessary resin and paint or polishing and grinding.” Most modern graphite Read more…

Wilson Names Cortex Driver The ‘vs.’ Winner

Adjustable Club Tops Second Season Competition

Wilson Golf has officially announced the Cortex driver as the winning design of “Driver vs. Driver” Season Two. The Wilson Staff Cortex was designed by show contestant Evan Hoffman of San Diego, California. The driver features a titanium structure, carbon panels, and sliding adjustable weights to offer golfers premium performance, precise weight distribution and adjustability, Read more…

Hank Haney Endorses Club Champion Club Fitting

Cameron McCormick Also Signs On, Leadbetter Re-Ups

Club Champion, premium club fitter, builder and retailer, has signed endorsement deals with world-renowned golf coaches Hank Haney and Cameron McCormick. They have also re-signed legendary instructor David Leadbetter to continue spreading the word on the benefits of custom club fitting. All three instructors recognize the impact that properly fit clubs can have on any Read more…

SmartLine Marks A Green Reading Epiphany

Built-In Alignment System Takes Out Guesswork On The Green

Green reading can be a frightful beast. A lot of amateur golfers dispense with it altogether, just taking general aim in the neighborhood of the hole and hoping for the best. An ingeniously simple new product at the center of the confidently named SmartLine Putting System has the potential to turn that fright to delight. Read more…

Cleveland Rolls Out New SOFT Putters

clevelan soft putters

Cleveland Golf says its new Huntington Beach SOFT putters, which officially launch Nov. 16, are “where science and artistry come together for your best putting performance.” “Cleveland Golf putters have always been a great value, but the Huntington Beach SOFT Putter, featuring a speed optimized face and premium finish, takes it to a new level,” Read more…

TaylorMade P760 Irons Add To Players’ Lineup

Next Generation of Forged Progression Irons Feature Optimized Engineering
taylormade p760 irons

TaylorMade Golf its P700 series with the introduction of P760 irons, a progressive forged players club designed to give better players specifically what they want and need through the entire set, alleviating the possible consideration of combination sets. The P760 pulls performance technologies and shaping attributes from its Tour-proven siblings, the P750, P770 and P790. Read more…

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