Ball speed is the word these days, and if you have such a pressing need the new Honma TW757 driver is engaging in some serious, JPL-level rocketry. A thin carbon slot reduces weight while adding strength behind the face to set a new standard for the company when it comes to “repulsion performance,” even Read more…
TaylorMade is pushing the metalwood envelope yet again with its all-new SIM family, highlighted by drivers, fairways and hybrids. SIM Drivers With an asymmetric sole design and enhanced Inertia Generator, SIM drivers rely on geometry to unlock the next frontier of performance. A series of shape-inspired innovations work in unison to improve forgiveness while also Read more…
Cleveland Golf’s new and improved Launcher HB Turbo Driver and Launcher HB Turbo Fairway Woods launch in North America on Oct. 4. “Reintroducing Cleveland Golf Woods and Irons two years ago has been very successful,” said Brian Schielke, Marketing Director at Cleveland Golf. “However, the new Launcher HB Turbo woods represent a huge step up Read more…
Tour Edge’s new Hot Launch 4 drivers feature all new designs and technology producing extremely high MOI properties. HL4 is the fourth release in the award-winning Hot Launch series from Tour Edge founder and master club designer David Glod. HL4 features a complete lineup from driver to irons, all designed to fill a niche as Read more…
The new ultra-lightweight Titleist TS1 driver is the fastest way for players with moderate swing speeds to experience the joy of effortless distance. Available for fittings beginning June 20 (and in shops June 27), the new TS1 offers the technologies developed through the Titleist Speed Project in an incredibly light 275-gram design. The weighting of Read more…
Ping announced the expansion of its G410 driver family with the release of the G410 LST, a high-MOI driver engineered to produce low, stable spin with the shot-shaping control provided by the company’s innovative movable-weight technology. The multi-material driver is available for pre-order and custom fitting at authorized Ping golf shops around the world Read more…
Ben Hogan’s driving prowess helped lead him to nine major victories throughout his career, including the Masters, U.S. Open and British Open in 1953. In honor of his successes, the Ben Hogan Golf Equipment Company has introduced the new GS53 driver and fairway woods, marking the Company’s first new offerings in these product categories in Read more…
TaylorMade Golf Company, an industry leader in product innovation and technology, today announced Original One Mini Driver, a new metalwood that pays homage to the brand’s history and utilizes many of the most important product technologies in the company’s long lineage of industry-leading metalwood performance. EVOLUTION OF THE MINI DRIVER TaylorMade first entered the category Read more…
The lineup of 2019 drivers and woods pushes the envelope of what physics, and the USGA, will allow. Nothing new, right? Guess again and read on. CALLAWAY EPIC FLASH Callaway Golf CEO Chip Brewer’s job is to be bullish on his company’s products including drivers, but Brewer is more animated than usual when it comes Read more…
Callaway Golf CEO Chip Brewer’s job is to be bullish on his company’s products, but Brewer is more animated than usual when it comes to the new Epic Flash driver, which went on sale in retail shops Feb. 1. “Probably the most impressive driver product I’ve been part of,’’ Brewer said. “And with this AI Read more…
