Titleist Updates Tour Soft, Velocity Golf Balls

Titleist has just rolled out its updated value-priced Tour Soft and mid-priced Velocity golf balls, available in pro shops on Jan. 22. Titleist Tour Soft was first introduced two years ago, utilizing new material and process technologies to deliver the best performance in its category – offering a superior combination of soft compression feel, very fast Read more…

Wilson Duo Balls Blend Performance, Value

Two Models, Many Colors

The new Wilson DUO golf balls for 2020 cover all the performance bases for players across the ability board, and do it in vibrant color … or traditional white, if that’s the way you roll. DUO Optix Built with a smaller core and designed with a semi-translucent highly visible and colorful matte cover, the new Read more…

Srixon Rolls Out New Q-Star Golf Ball

Srixon has announced the launch of the fifth generation Q-Star golf ball, available in Pure White and Tour Yellow on June 28.  “The new Q-Star maintains the high-quality performance that consumers have come to expect with this golf ball,” said Jeff Brunski, Vice President of Research and Development. “We’ve enhanced this generation with the new Read more…

Golf Equipment: 2019 Balls

The story for 2019 balls? The big boys make incremental, but impressive, changes, and those with a bit less name recognition, but their own eye-popping (and distance-grabbing) technology continue to impress as well. Our sleeve-worthy selection: ON CORE AVANT, ELIXR & GENIUS Since this company bolted onto the golf scene about a decade ago, they’ve Read more…

Titleist Pro V1 and Pro V1x Debut In Yellow

titleist pro v1 and pro v1x yellow

For the first time ever, Titleist Pro V1 and Pro V1x golf balls are rockin’ a new color: high optic yellow. Following a successful seeding and validation period on the PGA Tour, the new 2019 Pro V1 and Pro V1x Yellow golf balls will be available in golf shops beginning Friday, March 15. They can Read more…

TaylorMade TP5 Pix Ball Sports New Look

Speed Meets Enhanced Visibility in New Tour Ball

TaylorMade Golf Company has rolled out new TP5 Pix golf balls, optically designed using advanced visual technology to offer more visibility. THE GENESIS OF TP5 PIX The fastest growing segment for TaylorMade in the golf ball category is non-white (traditional) product. Golfers’ growing trend toward playing a golf ball that allows for a different look Read more…

Golfballs.com Makes AlignXL A True Game Improver

golfballs.com alignxl

Golfballs.com is an online force to be reckoned with, offering virtually every brand of ball on the market with a wealth of customization capabilities. Now of them is AlignXL — a durable, Tour-proven golf ball alignment aid printed halfway around the golf ball. According to golfballs.com, AlignXL will take your game to the next level Read more…

Srixon Updates Z-Star Series Golf Ball

srixon z-star series 2019

Srixon has launched the sixth generation Z-Star Series golf ball featuring the all-new FastLayer Core, which starts soft in the center and gradually becomes firmer around its edge — enhancing ball speed for maximum distance performance while maintaining exceptional feel at impact. The new Z-Star balls feature new Spin Skin technology with Slide-Ring Material (SeRM), Read more…

TaylorMade Rolls Out New TP5 and TP5x Golf Balls

Reengineered With Speed-Layer System For More Speed
taylormade tp5 and tp5x

TaylorMade has announced the release of its “significantly enhanced” 2019 TP5 and TP5x golf ball models highlighted by its new High-Flex Material. Research into driver and ball interaction at the moment of impact along with the development of a new material (HFM) has, says Eric Loper, Director of Golf Ball R&D, “given us the ability to more Read more…

New Srixon Soft Feel Golf Ball Now Available

srixon soft feel ball

A new version of the affordable, popular Srixon Soft Feel golf ball is now available in white and yellow. Now in its 11th generation, Srixon engineered the latest iteration of the Soft Feel specifically for golfers wanting to maximize distance and control with exceptional feel. Featuring a soft cover, innovative core, and upgraded dimple pattern, Read more…