With new ownership and a new marketing and sales gameplan in place — including demo, trade-up and factory direct distribution — Ben Hogan remains committed to producing the best-performing and best-feeling golf equipment in the world. Says company spokesmen, “By eschewing the traditional golf equipment distribution model, the company minimizes costs and eliminates retail mark-up Read more…
Cleveland Golf’s Launcher CBX irons are back with powerful technologies that help avid golfers experience faster ball speeds, more distance, and added control. Optimized for dedicated golfers who prefer forgiving clubs that launch the ball high and straight. Since 1979, Cleveland Golf equipment has brought industry-leading performance to professional and amateur golfers alike. In keeping Read more…
Callaway’s new Rogue irons introduce new technologies that riff off the Rogue driver and fairway metal lines, with a few design twists of their own. The new line of irons includes Rogue, Rogue Pro, Rogue X and Rogue Women’s Irons, all designed to extract maximum performance from a multi-material construction. They are led by Callaway’s Read more…
In the Ping G700 iron, engineers put a high priority on creating an iron that offers power and forgiveness by leveraging the advantages of a hollow-body design and a thin, maraging steel face, creating PING’s longest, highest-flying iron to date. “The desire for golfers to hit their irons farther continues to grow,” said Ping’s John Read more…
TaylorMade’s M3 and M4 irons each feature what the company calls “RIBCOR’’ technology that provides a new internal support system designed specifically to work with TaylorMade’s “Face Slot Technology’’ to achieve increased ballspeed across the entire face. TaylorMade says RIBCOR technology works in conjunction with Face Slots to stiffen the area outside the scoreline area Read more…
Long known for its outstanding iron sets, Wilson Golf has announced two new sets of Staff C300 irons, including a forged set. Both are designed to deliver greater distance and superior feel. Wilson Labs engineered these irons for the crossover player whom Wilson defines as a mid-to-high handicap player seeking distance and accuracy, but in Read more…
At the core of the Wilson D300 Irons innovation — what helps make them one of the most popular game-improvement iron lines in golf — is FLX FACE technology that minimizes contact points between the thin face and clubhead to generate greater speed and distance. Power Holes, literally through-holes surrounding the entire face, provide room for Read more…
Wilson Golf often doesn’t get the recognition as its larger competitors, but that doesn’t diminish its products, particularly its irons, which created quite the buzz at the PGA Show’s demo day earlier this year. The Wilson FG Tour V6 irons are testament to the company’s iron heritage with modern technology. Wilson says the V6 irons combines playability Read more…
TaylorMade’s P750 Tour Proto irons found their way into Jason Day’s bag and made their public debut at the PGA Show. The P750 Tour Proto irons are true forged blades, each with a shallow cavity, and made of 1025 carbon steel. Each iron is created using a new, multi-step forging process that culminates with a Read more…
Complementing the reworked M2 irons are the all-new TaylorMade M1 irons, an entirely new line that completes the M family. The intention was to include the speed, forgiveness and play-ability of the M2 but deliver it to the player who prefers a slightly more compact look along with additional control and workability. A tungsten weighting Read more…
